A-ZX Series
Plenty of classic three-stripe sneakers have released over the course of last year, or let's say years, with iconic retro runners like the EQT line or the return of the UltraBoost 1.0, sneakerheads were blessed to the max. But for the re-introduction of the A-ZX Series we need to go back to a time when sneaker culture experienced the aftermath of its's second or third push, to 2008. Representing the status quo back then, adidas linked up with its Consortium retailer network to give them the keys to sneaker-design-heaven, the rest was easy: 1 retailer to represent 1 letter which culminated in a 26 drop aka the "A-ZX"-program. With the return of such iconic series, celebrating the history as well as future of ZX, the A-ZX series comes to life through the lenses of the brand, as well as though unique partnerships covering a assortment of culturally relevant consumer touchpoints on a global scale.
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adidas ZX 7000 A-ZX Hey Tea
Next up in the collectible A-ZX series by adidas is the ZX 7000 in partnership with Chinese tea-chain Hey Tea to represent “Ht.” The retro runner is dressed in a mix of white, lilac, and purple blurring into each other, offering a co-branded tongue and the midsole sees milk dripping down on the sides.
adidas futures ZX 8000 LEGO
For the next installment of this year’s A-ZX series, adidas futures has teamed up with the LEGO Group for a playful take on the ZX8000silhouette. Demonstrating that you’re never too old to play, this unique release sees the Danish toy company bring its instantly recognizable aesthetics to an adidas archival icon.
So what does it look like? Designed as an ode to the classic LEGO® brick, this unique ZX8000 sneaker is comprised of a multicolor mesh and synthetic suede upper with a rubber outsole. Meanwhile, taking its bold aesthetics to the next level, the shoe features LEGO studs on the heels as well as co-branded tongue tabs. Then, rounding out the look are co-branded yellow sock liners, 6 different colored lace options, and interchangeable LEGO brick lace jewels.
adidas futures ZX 8000 IRAK
adidas futures continues its alphabetical celebration of all things ZX, reinterpreting the letter ‘I’ with two ZX 8000 IRAK sneakers. Reuniting for the first time in 12 years, the German sportswear brand and legendary New York City graffiti crew, IRAK, pay tribute to the hustle of downtown culture.
So what do they look like? Each striking take on the ZX 8000 silhouette serves as an homage to adidas futures and IRAK’s collaborations in 2007 and 2008 which saw the NYC collective bring bold color-blocked looks to the RMX EQT Support Runner. Mimicking its collaborative predecessor from 2007, the first ZX 8000 IRAK sneaker is composed of a grey GORE-TEX upper, with black suede overlays, semi-solar slime hits, and solar red accents. Capping this all off, the striking silhouette features embroidered ‘IRAK 2020’ branding on the toe box and comes replete with branded lace jewels. Then, harking back to 2008, a Consortium exclusive pair features a black and grey GORE-TEX upper with orange suede overlays, purple accents, and semi-solar slime laces.
adidas futures ZX 6000 Juventus
adidas futures looks to an esteemed European footballing institution for the latest sneaker in this year’s A-ZX series. Representing the letter ‘J’, the ZX 6000 Juventus sneaker sees the German sportswear brand come together in partnership with the most decorated Italian football club to celebrate the beautiful game. An iconic silhouette dressed up in Juventus colours with a nod to this year’s 3rd kit, this special makeup of the ZX 6000 style merges adidas futures’ design codes with footballing aesthetics.
So what does it look like? Designed with Juventus’ heritage at its heart, this unique version of the ZX 6000 silhouette features a refined construction with a premium Italian leather upper, rolled seams, leather lining and waxy laces. Drawing on Juventus’ iconic visual identity, the sneaker is made up in a monochromatic white and black colourway. Then, celebrating this year’s 3rd kit the ZX 6000 Juventus sneaker features contrasting orange laces and co-branded graphic sock-liners. Rounding off the look is the addition of the club’s iconic and distinctive logo on each heel.
adidas futures ZX 5000 National Park
This release takes inspiration from Joshua Tree, one of the best-known parks in the US National Park System. This ZX 5000 features reflective laces and a CORDURA® nylon upper, with Joshua Tree graphics on the tongue and sockliner.
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adidas futures ZX 8000 Superstar
adidas futures adds another bold sneaker to this year’s A-ZX lineup with the ZX 8000 Superstar silhouette. Coinciding with the brand’s 50 years of Superstar celebration, the release sees the German Sportswear brand dress up the ZX 8000 silhouette with a tromp l’oeil print reproducing the iconic Superstar’s shell toe. Representing the letter ‘S’, this special makeup of the ZX 8000 model blends elements of two iconic styles for a unique celebration of adidas’ sneaker history.
So what does it look like? Championing the storied history of two iconic silhouettes, the ZX 8000 Superstar sneaker features a leather upper with a digitally printed overlay image of the future shell-toe sneaker. Taking the homage to the Superstar style even further, the sneaker then swaps out the customary ZX 8000 toe box for the instantly recognizable shell-toe.
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adidas futures ZX1000C
adidas futures kicks off this year’s A-ZX series with a bang. The first letter to be unveiled is the R, standing for RETRO, a tribute to the brand’s iconic archive, featuring the first ever re-release of the ZX1000C model from the late 80’s. Maintaining the same color scheme of the future’s, the sneaker celebrate its legacy with the past.
So what does it look like? A white dual material upper pairing synthetic suede and nylon mesh is complemented by details executed in black and the typical adidas futures blue for the 3 stripes, the heel and the toe box. The vintage look is brought to the next level by the cream-white outsole, the pastel yellow execution of the Torsion system and the iconic lime green Torsion lacelock. Looking into the past, the adidas futures ZX1000C RETRO sneaker sets its footprint at the starting block of the A-ZX Series.